3 - 5
PARKER INTERACTIVE POP-UP EXPERIENCE, ST PANCRAS
Everyone has heard of Parker Pens – established in 1888, they are the go-to writing instrument when looking for a quality fountain or ball point pen.
A long standing relationship spanning over 20 years, we have undertaken the design and production of in-store promotional material for a number of their ranges… from one off bespoke displays to global roll-outs.
To celebrate the launch of Parker’s revolutionary 5th Technology and Ingenuity Collection, we created the Parker Interactive pop-up experience at St Pancras, giving commuters the chance to test their next generation of pens and be part of a social media advertising campaign.
Key to a successful design and installation was working directly with St Pancras to ensure all designs met strict health, safety and security criteria.